The Entrepreneur's Guide to Dominating AI Search: Episode 4
The Short Attention Span — Why 'Micro' Beats 'Massive'
By Edwin Duterte & Jennifer Wolfe
Founders, Voxel Micro Video Labs & The Donn Allan Experience
Previously on The Growth Engine: In Episode 3, we gave you the "Efficiency Hack," showing you how to turn one hour of recording into a month of content. But that raises a new question: Why do we need to slice it up at all? Why not just post the whole hour? Today, in Episode 4, we explain why AI hates your long videos.
The Heartbreak of the 60-Minute Masterpiece
We’ve all done it. You pour your soul into a long, comprehensive video. You explain your entire business philosophy. You upload it to YouTube, sit back, and wait for the applause.
And you get... crickets. Maybe your mom watches it. A few friends "like" it out of pity. But the phone doesn't ring. It feels like shouting your life's work into an empty canyon.
You ask: "Why 'Micro' Video? Can't I just put one long video on YouTube?"
The hard truth is No. Because nobody has time for your 60-minute ramble.
AI Doesn't Want a Documentary, It Wants an Answer
Forget about human attention spans for a second. Let’s talk about the new gatekeepers: AI Search Engines like Google Gemini and ChatGPT.
These AIs are designed to do one thing: **answer a user's specific question as quickly as possible.**
When someone in the South Bay pulls out their phone and searches, "Best commercial real estate advice San Pedro," the AI is not looking for a 45-minute documentary on the history of interest rates. It is looking for a tight, 60-second clip that provides a direct, actionable answer.
If your best advice is buried at the 32-minute mark of a long video, you are invisible to the AI. You have hidden your gold where nobody can find it.
The Voxel Strategy: The "Answer Engine"
At **Voxel Micro Video Labs**, we don't just record a **video podcast South Bay** entrepreneurs can be proud of; we engineer it for discovery.
We structure your recording session to be a series of modular, standalone answers. We train you to speak in "clips."
- The Wrong Way: A sprawling, unstructured 60-minute conversation.
- The Voxel Way: Twenty distinct, 3-minute segments, each answering a specific customer question (e.g., "How do I apply for a small business loan?").
We then take those segments and slice them into dozens of vertical "Micro-Videos" for YouTube Shorts, TikTok, and Google Maps. We turn your one long video into an army of "Answer Engines" that are deployed across the internet to capture search traffic.
Be the Signal, Not the Noise
The internet is drowning in noise. Don't add to it with long, unfocused content that nobody watches. Be the clear, concise signal that cuts through the clutter.
By embracing the "Micro" philosophy, you aren't dumbing down your message. You are sharpening it. You are making it accessible to the humans who are busy and the AIs that are impatient.
COMING NEXT: The Robot Listener
You might be skeptical. "Does Google really know what's inside my video? Isn't it just looking at the title?"
The answer is terrifyingly cool: Yes, it knows. And it’s listening to every word you say.
In Episode 5, we explain the new science of "Multimodal AI" and why your spoken words are now your most powerful SEO keywords.
Stop hiding your best advice in long videos.
Create your Micro-Video strategy at Voxel Labs.